Experience Comfort in Paradise.

Where Coastal Comfort meets everyday wear.

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Welcome to Paradise.

Experience Unmatched Quality and Relaxation with us at Salty Shore Apparel. Our products are designed to place you on a hammock, drink in hand, watching the waves crash against the shore. Get comfortable with us, click the "Our Story" button below for a formal introduction!

Our Story
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The Ultimate Nautical Tees

High-quality, eco-sustainable, and comfortable tees that makes you feel like you're always on vacation is what we provide. Whether you're lounging on the beach, exploring the coastline, or just looking for that perfect casual outfit, we’ve got you covered with designs that reflect the relaxed, carefree spirit of the shore.

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Season 5: Seaside Heritage

Our latest collection, representing all different coastal inspired lifestyles. This collection introduces our new Tank Tops, Premium Hoodies, and more!

Shop Season 5
Seaside Heritage Hoodie

Seaside Heritage Hoodie

Seaside Heritage Hoodie

$64.99
Sale price  $64.99 Regular price 
Seaside Heritage Tee

Seaside Heritage Tee

Seaside Heritage Tee

$34.99
Sale price  $34.99 Regular price 
Lobster Hoodie

Lobster Hoodie

Lobster Hoodie

$64.99
Sale price  $64.99 Regular price 
Pirate Dog Tee

Pirate Dog Tee

Pirate Dog Tee

$34.99
Sale price  $34.99 Regular price 
Navy Dog Tee

Navy Dog Tee

Navy Dog Tee

$34.99
Sale price  $34.99 Regular price 
Captain Dog Tee

Captain Dog Tee

Captain Dog Tee

$34.99
Sale price  $34.99 Regular price 
Vintage Hoodie

Vintage Hoodie

Vintage Hoodie

$64.99
Sale price  $64.99 Regular price 
Buoy Hoodie

Buoy Hoodie

Buoy Hoodie

$49.99
Sale price  $49.99 Regular price 

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Our Locations

Where do you get your Seaside Heritage from? Although we originate from Connecticut, Salty Shore holds nationwide nautical representation.

We know it is hard to trust a new brand, but to ease your nerves we have featured many examples of our products in-store! Our products were featured in a few places in Connecticut over the summer, such as fairs and a surf shop! We also had a booth featured at the University of Connecticut in Storrs, CT. Check out our Instagram and Facebook pages to see examples of these in-person shops, along with real images of our products!

Our Instagram

DTG Printing

We utilize sustainable DTG printing onto high-quality and eco-friendly clothing

Built to Last

Every product that hits the Salty Shore lineup is thoroughly tested through high heat machine washing and drying to make sure you're getting the best version of Comfort possible.

Comfort is Key

All of our products use high quality blends that your body will thank you for.

Love Our Oceans
Beach Bus Hoodie
Beach Bum Tee
Ice Chest Tee
Nautical Boat Sweatshirt
Our First Shop!
Vintage Anchor Tee
Original Trucker Hat
Buoy Tee

Our Instagram

Our Facebook

Our TikTok

Help Spread Comfort in Paradise

Check out our new Ambassador Program for free products, discounts, features, and more.

Ambassador Program
Person wearing a hoodie with 'Salty Shore' text and graphic, standing on a cliff overlooking the ocean.

Hear it from our Salty Shore Family!